Connected TV Advertising for Nonprofits

Premium Streaming Media. Purpose-Driven Results.

AdGood is a 501(c)(3) nonprofit that makes high-impact Connected TV (CTV) advertising affordable and accessible for every nonprofit—no big budget, just mission-driven media that delivers. Built by a nonprofit, for nonprofits.

Why CTV?

Because your cause deserves more than social scrolls and inbox clutter.

CTV puts your mission on the biggest screen in the house, with all the benefits of digital:

  • Target by household, ZIP code, or behavior

  • Track awareness, donations, and site visits in real-time

  • Deliver 15–60 second spots across premium streaming apps

Reach real people in their living rooms, not bots in a browser

Why AdGood?

Because we’re built for nonprofits—and only nonprofits.

AdGood is a nonprofit ad platform. We turn unused ad space from top streaming publishers into affordable, measurable campaigns for organizations like yours.

Donated media access at scale:

Your ad budget goes 4x further. Across the most premium publishers offering over 1B+ available impressions monthly

Contextual targeting tailored to your cause:

AdGood is IRIS-enabled™, with targetable segments that align to emotional resonance, contextual relevance, and cause suitability

Full Funnel Attribution:

See how your campaign drives awareness, engagement, and donations

Audience Targeting that maximizes impact:

Reach the right households for your cause by geography, demographics, or interests

Over 1B+ available impressions monthly from top publishers:

No creative? No problem:

AI-powered tools build your ad in minutes

And more..

Built for Nonprofits of All Sizes

Whether you’re a national or local cause, AdGood gives nonprofits the same access that Fortune 500 brands have enjoyed for years–but at a fraction of the cost.

Easy Ways to Launch

Choose the path that fits your team and goals

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Managed Service

We handle the campaign, start to finish.

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Self-Serve

Create and launch your ad in minutes with our GenAI Ad Manager

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Deal ID

Access our inventory through any DSP via Deal ID

See the Impact

AdGood’s managed service campaigns offer nonprofits access to the LeadsRx Universal Pixel™ for full-funnel attribution reporting. You’ll see not only how many people saw your CTV ad, but also how they engaged and what actions they took — from donations to volunteer signups.

Track awareness, engagement, conversions and donations in one clear view — proof your campaigns are working and insights to make every dollar go further.

With AdGood + LeadsRx, your media dollars don’t just go further — they mean more.

Start Today

Your mission deserves the biggest screen in the house.

Let’s put your cause in front of the people who care.